Visionist
Visionist, an online eyewear company, was founded to allow people luxury prescription eyewear with perfect fit and style. Featuring advanced Rx lens technology and exquisite handcrafted frames, Visionist is the future of D2C eyewear.
Services: Brand Identity, GTM Strategy, Site Design + Development, Art Direction
The Opportunity
Visionist turned to Fifty Six to manage their go-to-market strategy including their naming + brand identity build. Launching D2C prescription eyewear with an elevated approach Fifty Six built their tech stack including robust virtual try-on technology as well as concierge service.
